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What if Ads We Take for Granted Could Help Give Back?

By on November 22, 2016

Newspaper insert advertising goes way back. Some suggest that the first insert advertisement circular in the United States appeared way back in 1878! The J. Walter Thomson Company was the first advertising agency to hire artists, and began by designing the ‘Rock of Gibraltar’ branding for Prudential Insurance that…


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#GirlHero – The Hero Raising My Heroes

By on October 11, 2016

The International Day of the Girl is a big day in our house. From the heroes like Malala to Yusra to the entrepreneurs or health advocates or innovators or champions we know and love…there is no shortage of inspiring people who teach and inspire us.  I am grateful to…


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Honey, We’re Going To Need A Bigger Table!

By on October 6, 2016

I will never forget the night of a dinner party a few years ago.  My wife and I love entertaining.  It is always a mix of perfect planning, everything going awry at some point, and things coming together.  We also have four children.  So any dinner party is an…

Aaron Sherinian
Washington, DC

I am a Communicator, Dad and Global PR guy who is inspired by the fascinating people in my life. I love the challenges that a new world of communications means for those of us who work across borders and time zones to try and create powerful conversations that will make the world a better place.

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